TESU BSBA Capstone - Case Study

[Merlin]

Is it possible to move between sections on the exam? My strategy for exams heavy on essays has always been to read each question first then answer in order from easiest to hardest. Answering the easier ones first gives me time to think about the harder ones and sometimes helps jog my memory or give me ideas for the harder ones.

I don't think so. When you click the next button to move to the following section there is a warning about not being able to return to an earlier section once you finalize the current section. Perhaps once you've completed the last section you can return to earlier ones to review, but I didn't have time to do that since the essays took up so much time.

I rushed through the multiple choice and ended up only getting 6/10 correct, but I would have liked to have been able to return to review them at the end.

As for the paper I plan to put it in a structure based on the topic's key factors with an executive summary and conclusion that includes the recommended action. I do think the executive summary is important for a business report and it doesn't take that much extra time to write. I wouldn't worry about it too much otherwise as long as you follow the guidelines for being "organized, coherent, and unified." Obviously I haven't done mine yet so take that how you will.

Yeah, that is pretty much the approach I am taking as well. I knew I would have an executive summary, table of contents, introduction, body, conclusion/recommendation, and references section. The issue for me is what to include in the body and how to organize the information I've collected so far.

The instructions also mention including endnotes, but I don't think those are required if you have a proper references section.

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Here is my final paper from the JAN-2018 capstone. It took me about 2 weeks to write (one week to research, one week to type stuff). I tried to follow the rubric as much as I could, but I think I may have left out a few parts. Got a 97 on the paper still. I think I totaled at around 3000 words and 18 pages (not including table of contents and references).

Hopefully this helps!

That is awesome. It should be a great help to anyone pursuing the BSBA Capstone. Thanks!

My topic covers a different company (Lockheed Martin) since I assumed everyone would do Google, and I thought Lockheed Martin would be interesting to examine. However, this provides a great example of how the final paper can be organized and presented. It appears I was on the right track in my own approach, but this gives me ideas for how I can refine my own paper.

Coincidentally, I also stumbled across another example paper from 2013 that was posted here on the forum. It can be found here for anyone who is looking for a second example. Both examine Google in China, though the one from 2013 was written before Google left China, so it should be interesting to see how they compare and contrast.

Obviously, both papers have been submitted to plagiarism checking, so it would be foolish for anyone to try to copy any of the material, but it should be helpful for people looking for help organizing their thoughts or approach to pursuing the BSBA Capstone final project.