As someone who was considering adding a second AOS to my BSBA, as well as being a hiring manager with more than 20 years experience, I will also chime in to agree with the folks above.
IMO, the reason why you would want a second area of study (or second bachelor degree) is to show competency in a specific focus area or concentration to demonstrate more breadth in academic or professional skillset. The general management AOS doesn't really do that since the GM AOS basically means "General" or no focus area. It just means a bit more exposure to three of the four business areas (accounting, finance, marketing, or misc. business management), and it's up to the student to determine that mix.
In fact, that is why I switched from the BSBA GM AOS to the BSBA CIS AOS, since I wanted my BSBA to have a focus. I also considered adding the Organizational Management AOS to cover more of the leadership and team management areas that the BSBA GM doesn't cover. But then decided that since I'll be moving on to a graduate program right after my BSBA, a second AOS really won't matter. In fact, the BBA itself probably won't matter. However, for someone who may not be looking at an MBA or masters in a specific focus area, a second AOS in a relevant focus area may look better on a resume if you need to show your breadth of knowledge.
That is my $0.02 anyway.
IMO, the reason why you would want a second area of study (or second bachelor degree) is to show competency in a specific focus area or concentration to demonstrate more breadth in academic or professional skillset. The general management AOS doesn't really do that since the GM AOS basically means "General" or no focus area. It just means a bit more exposure to three of the four business areas (accounting, finance, marketing, or misc. business management), and it's up to the student to determine that mix.
In fact, that is why I switched from the BSBA GM AOS to the BSBA CIS AOS, since I wanted my BSBA to have a focus. I also considered adding the Organizational Management AOS to cover more of the leadership and team management areas that the BSBA GM doesn't cover. But then decided that since I'll be moving on to a graduate program right after my BSBA, a second AOS really won't matter. In fact, the BBA itself probably won't matter. However, for someone who may not be looking at an MBA or masters in a specific focus area, a second AOS in a relevant focus area may look better on a resume if you need to show your breadth of knowledge.
That is my $0.02 anyway.
Working on: Debating whether I want to pursue a doctoral program or maybe another master's degree in 2022-23
Complete:
MBA (IT Management), 2019, Western Governors University
BSBA (Computer Information Systems), 2019, Thomas Edison State University
ASNSM (Computer Science), 2019, Thomas Edison State University
ScholarMatch College & Career Coach
WGU Ambassador
Complete:
MBA (IT Management), 2019, Western Governors University
BSBA (Computer Information Systems), 2019, Thomas Edison State University
ASNSM (Computer Science), 2019, Thomas Edison State University
ScholarMatch College & Career Coach
WGU Ambassador