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+--- Thread: Marketing Communications TECEP (/Thread-Marketing-Communications-TECEP--27267)
Marketing Communications TECEP - Ideas - 07-01-2017
I searched and read previous posts already. I am still not sure which textbook to read. The official TECEP guide lists 5 different books. I have read that the top one is usually best for all TECEPs, but has anyone else taken it since they stopped using the PROMO book?
Most of the previous posts were saying they used the Shimp book because they were also taking the Advertising TECEP. I will probably take that too.
Marketing Communications TECEP - bjcheung77 - 07-02-2017
Use the same text as the Advertising TECEP recommend text, also use the texts recommend in Marketing Comm.
I read a newer test is starting soon for one of the Marketing TECEPS has updated.
RE: Marketing Communications TECEP - Ideas - 08-23-2017
I've been wasting time, and I won't have much time to study for this exam. I could use some other advice.
Switching textbooks is not going to help me now. They all have poor summaries.
I have only read 3 of the 21 chapters, and it took hours. I only need 60% to pass, but I don't like this. I can't waste the money! Although I think I have plenty of marketing knowledge, I don't think I know enough about the topics being tested on this exam.
RE: Marketing Communications TECEP - nerd - 05-16-2018
(08-23-2017, 03:10 AM)Ideas Wrote: I've been wasting time, and I won't have much time to study for this exam. I could use some other advice.
Switching textbooks is not going to help me now. They all have poor summaries.
I have only read 3 of the 21 chapters, and it took hours. I only need 60% to pass, but I don't like this. I can't waste the money! Although I think I have plenty of marketing knowledge, I don't think I know enough about the topics being tested on this exam.
How did it end up going for you?
RE: Marketing Communications TECEP - Ideas - 05-16-2018
I don't remember specific exams. I probably wrote about it in my BSBA journey thread soon after
